PRESCOTT: Rosa's Pizzeria Opens in Prescott Valley
Rosa’s Pizzeria Opens New Location in Prescott Valley, Marking the First Market Expansion by Vivili Hospitality Group
The Iconic Restaurant’s Legacy Continues with Second Location Now Open After Exponential Growth by the Area’s Largest Restaurant Group
(PRESS RELEASE) – Rosa’s Pizzeria, one of Prescott’s most-celebrated restaurants, announced today its second location is now open in Prescott Valley — marking the first market expansion by the area’s largest restaurant group, Vivili Hospitality Group.
The highly anticipated expansion by Vivili follows recent exponential growth by the company, with Rosa’s Pizzeria Prescott Valley being its third new restaurant to open in less than one year — all during the pandemic. Succeeding original Vivili concepts, The County Seat and La Planchada, Rosa’s Pizzeria joins its sister restaurants to elevate the area’s culinary options.
“Vivili has experienced incredible traction recently, we’ve had our strongest years with business soaring during an unexpected time,” said Skyler Reeves, proprietor of Vivili Hospitality Group. “Rosa’s has a special place in my heart, it has a long legacy in Prescott, so it feels right to have this much-loved restaurant be our first to launch in a new market and now bring its iconic food to patrons in Prescott Valley.”
Reeves has attracted national recognition for thriving during the pandemic, most notably by spearheading a first-of-Its-kind free college tuition program to combat the industry-wide hiring challenges facing the hospitality sector across the country. This latest venture signifies the beginning of a new era for the restauranteur as the company continues to bring its mission of good times, good food and great hospitality to an entirely new audience.
Rosa’s Pizzeria Prescott Valley features the same beloved menu with a fresh look and feel, including red-and-white-tiled, family-style high-top tables, booths with buffalo plaid designs, an elevated private dining area and an indoor/outdoor bar. The 5,500-square-foot location also includes front and back patios, totaling an additional 1,500 square feet.
The restaurant is located at 2992 Park Ave, Suite B in Prescott Valley and is currently open Wednesday-Sunday from 4 p.m. to 9 p.m. with extended hours until 10 p.m. on Friday and Saturday. Hours will expand to include lunch service next month. The grand opening party, featuring a live band, food/drink specials and a raffle to win free pasta for a year, will take place Thursday, Oct. 7. Follow Rosa’s Pizzeria on social media as more details are announced regarding the grand opening celebration.
To learn more about Rosa’s Pizzeria, visit RosasPizzeria.com. For more about Vivili Hospitality Group or to discover employment opportunities with competitive pay and benefits, including college tuition reimbursement, visit ViviliGroup.com.
About Rosa’s Pizzeria
Where Sicily meets New York City, Rosa’s Pizzeria is arguably one of the best and most-celebrated restaurants in the small Northern Arizona town of Prescott. Opened in 2011 by Domenic and Rosa Anzelmo, the pizzeria pays homage to their family’s deep Mediterranean roots offering authentic, homemade Sicilian and Southern-Italian recipes along with traditional New York-style pizza. Complete with a full bar, the interior offers a warm and inviting atmosphere with rustic brick walls, buffalo-plaid tabletops and vintage art pieces. After almost a decade of successful operation, local restauranteur Skyler Reeves of Vivili Hospitality Group took ownership of the restaurant in 2018 under the one condition that he carried on the Anzelmo’s legacy by not a change a thing. In 2021, Rosa’s Pizzeria expanded with a second location based in Prescott Valley. Rosa’s Pizzeria is open daily for lunch and dinner. For more, visit RosasPizzeria.com.
About Vivili Hospitality Group
Headquartered in Prescott, Ariz. and led by owner Skyler Reeves, Vivili Hospitality Group is the largest restaurant group in the area employing more than 125 people across six thriving restaurants including The County Seat, La Planchada, The Barley Hound, Rosa’s Pizzeria and Taco Don’s, plus a full-service events and catering company, Hawk & Hound. With an eye towards putting Prescott on the culinary map, Vivili is not only committed to executing new concepts that deliver big-city appeal, but also breathing life into celebrated staples while maintaining the quality and charm locals and travelers have grown accustomed to. Vivili looks to expand its concepts regionally and nationally in the coming years. For more, visit ViviliGroup.com.